Groupe La Centrale
Leading French automotive marketplaces: La Centrale, Promoneuve, Caradisiac.
- Develop and maintain features end-to-end on the buyer and seller engagement platform (contact, favorites, vehicle tracking) within a serverless AWS microservices architecture.
- Designed and implemented event-driven triggers (favorites, messaging, price drops, vehicle availability) feeding the Braze CRM to power buyer and seller re-engagement scenarios.
- Captured, enriched and propagated business events (vehicle, buyer and seller data) across Kinesis streams and DynamoDB to support CRM and targeting use cases.
- Debugged and resolved a Kinesis deduplication issue causing bookmark expiration failures, restoring reliability of a core CRM trigger.
- Reduced technical debt through Node.js version migrations, migration to an in-house micro-frontend infrastructure and decommissioning of legacy PHP services.
- Provisioned cloud infrastructure with AWS CDK (Infrastructure as Code) and contributed to A/B testing feature flags and lead generation events.